Like a well-oiled machine, your family-owned manufacturing business in Virginia needs a solid plan to work smoothly, especially when it’s time for a leadership change. This plan, known as a succession strategy, is like a roadmap that delineates who is next in line to take the wheel and guide your business forward. It’s about keeping everyone on the same page and ensuring readiness for potential changes. If executed correctly, it can boost team morale and ensure your business thrives amidst change.
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However, most family-owned manufacturing businesses don’t see succession planning as the prerogative it is. Even significant changes during the pandemic haven’t prompted a renewed focus on succession planning, with 70% of manufacturers maintaining unchanged plans due to the COVID-19 pandemic.
What is Succession Planning?
Succession planning is the process of identifying and developing potential successors within your company who can fill key business leadership positions if the current incumbents leave or retire. It’s a crucial family business strategy for manufacturing businesses in Virginia, as it serves as a buffer against unforeseen events and equips the next generation of leaders for future challenges. The absence of a succession plan can cause conflicts, transition difficulties, and even jeopardize the business’s very survival.

Family-Owned Manufacturing Succession Challenges
- Family Dynamics and Expectations: The relationships and emotions involved in family businesses can complicate the succession process. Balancing familial expectations with the business’s needs can be a formidable challenge.
- Nepotism: This can lead to resentment among nonfamily employees. The perception that positions are assigned based on blood ties rather than merit can harm morale and productivity. Without a ready successor who understands the company’s innovation trajectory, there may be delays or stagnation in the roll-out of new products or improvements.
- Acceptance of Successors by Nonfamily Employees: The transition process can be rocky without the buy-in and support of nonfamily staff. Their acceptance and support are vital for a smooth transition and for maintaining key client relationships built on trust and rapport over the years.
- Lack of Preparedness: Often, successors are thrust into leadership roles without proper grooming or preparation. This lack of readiness can disrupt the business flow and create a skills gap. This can also impact the company’s financial stability and credit opportunities, hindering growth and expansion efforts.
- Issues of Control and Letting Go: The outgoing generation may struggle with relinquishing control or continue interfering in the business, causing confusion and conflict. This can negatively impact production timelines and quality standards. Letting go and handing over the reins can be challenging, but it’s essential for the long-term health of manufacturing organizations.

Growth Strategies For Manufacturing Companies
Strategy 1: Foster Familiarity
Succession in small business planning should be strategic, transparent, and inclusive. One of the first steps includes fostering familiarity by introducing potential successors to non-family employees early on. This step is vital for building trust and gives employees time to adjust to the prospect of new leadership within the delicate manufacturing supply chain.
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Strategy 2: Demonstrate Competence and Accountability
Potential successors should demonstrate competence and accountability to counter perceptions of nepotism. Credentials such as educational qualifications or prior experience can reassure nonfamily employees that the successor is not merely a product of nepotism. Furthermore, treating the family successor with the same expectations as nonfamily employees can foster buy-in among the latter. This includes longer hours and challenging production assignments during the transition process.
Strategy 3: Involve Nonfamily Employees in the Process
Lastly, bringing nonfamily employees into the process can strengthen their support for the transition. Nonfamily employees can provide valuable insights into training the next generation.
Why Nonfamily Employees Are Important in Manufacturing
- Skill Diversity: Nonfamily employees bring a broad range of skills and expertise that may not be available within the family. These could be technical skills related to manufacturing processes, marketing acumen, or financial management abilities, each contributing to the company’s success.
- Unbiased Perspective: These employees often provide objective perspectives, free from the emotional entanglements that sometimes cloud family business decisions. Their insights can lead to practical, fair solutions for business challenges.
- Continuous Operations: Nonfamily employees offer continuity in operations during the transition period. They can maintain the pace of production, uphold quality standards, and ensure that customer expectations are met even as leadership changes occur.
- Cultural Preservation: Often, long-term nonfamily employees are well-versed in the company’s history, values, and culture. They can play a critical role in preserving and transferring this cultural legacy to the new leaders, ensuring the company’s identity remains intact.

Final Notes
So, now you know that succession planning and the leadership transition in manufacturing are critical for family-owned businesses. It’s about clear communication of succession plans, building strong relationships, and proving that the next leaders are ready for the challenge. Including nonfamily employees in this process is key. When they see that future leaders are well-prepared, they’re more likely to support the transition. This approach to succession planning helps keep your business strong and successful, building a happier workforce and driving growth for years to come.
Don’t leave your company’s future to chance. Contact GENEDGE today, and let us guide you through the process of succession planning in Virginia. Your business legacy depends on it.


