Roanoke/New River Region

This region is in western Virginia and spans across metropolitan areas (MSAs) from Roanoke-Alleghany Region to the New River Valley.

The region’s industries provided approximately 6.4% 3 of the state’s gross domestic product (GDP) in 2017. Historically, manufacturing, trade, transportation, and utilities industries have played a significant role in the region’s economic activity. Recently the region has experienced growth in the health and education sector and experienced a 185% growth in annual postsecondary graduates.

The Roanoke and New River region consists of:

Cities – Covington, Radford, Roanoke, and Salem
Counties – Alleghany, Bedford, Botetourt, Craig, Floyd, Franklin, Giles, Montgomery, Pulaski, and Roanoke.

Regional stats:

Total Population 781,648
Total Employment 362,604
Unemployment Rate 3.1%
Median Income Level $41,152
Mfg. Establishments 1,247
Mfg. Employment 48,444

Target industries:

Manufacturing (basic and advanced), Life Sciences and Health Care, Food and Beverage Processing, Emerging Technology and IT


Talent or Workforce Development, Attraction and Retention; Collaborative Development of Sites and Buildings, Entrepreneurship and Business Development, Technology Development

Select clients served within Roanoke/New River/Lynchburg Region:

Aeroprobe Corporation
BondCote Corporation
Gala Industries, Inc.
Fostek Corporation
Foster Fuels, Inc.
Innovative Wireless Technologies
RADVA Corporation
Spectrum Brands
Volvo Heavy Trucks GM
Global Metal Finishing, Inc.