Roanoke / New River / Lynchburg / Region 2

About the Region

Region 2 consists of the cities of Bristol, Covington, Galax, Lynchburg, Norton, Radford, Roanoke, Salem, and the counties of Alleghany, Amherst, Appomattox, Bedford, Botetourt, Campbell, Craig, Floyd, Franklin, Giles, Montgomery, Pulaski, Roanoke, and Wythe. This region is in western Virginia and spans across three metropolitan areas (MSAs) from Lynchburg through the Roanoke-Alleghany Region to the New River Valley. The region’s industries provided approximately 6.4% 3 of the state’s gross domestic product (GDP) in 2017. Historically, manufacturing, trade, transportation, and utilities industries have played a significant role in the region’s economic activity. Recently the region has experienced growth in the health and education sector and experienced a 185% growth in annual postsecondary graduates.

Region 2 Stats:

Total Population 781,648

Total Employment 362,604

Unemployment Rate 3.1%

Median Income Level $41,152

Mfg. Establishments 1,247

Mfg. Employment 48,444

Target Industries:

Manufacturing (basic and advanced), Life Sciences and Health Care, Food and Beverage Processing, Emerging Technology and IT


Talent or Workforce Development, Attraction and Retention; Collaborative Development of Sites and Buildings, Entrepreneurship and Business Development, Technology Development

Select Clients Served Regionally:

  • Aeroprobe Corporation
  • BondCote Corporation
  • Gala Industries, Inc.
  • Fostek Corporation
  • Foster Fuels, Inc.
  • Innovative Wireless Technologies
  • RADVA Corporation
  • Spectrum Brands
  • Volvo Heavy Trucks GM
  • Global Metal Finishing, Inc.

Client Testimonials:

Draper Aden Associates

“Our experience with GENEDGE has been very positive. Prior to learning of the services they offer, we struggled to find effective ways to improve our project management skills and create an improved culture of quality. GENEDGE’s expertise steered us in the right direction. We are now confident that we understand how to accomplish our goals.”

– Ken Piazza, VP/COO/Managing Principal, Draper Aden Associates, Blacksburg, Va.


“GENEDGE’s Project Manager James Smith clearly identified our requirements up front, supplied competent personnel to conduct the ISO 9001:2015 GAP analysis, and wrapped up the project assuring all expectations were met. GENEDGE’s skill and experience has helped to accelerate our quality system performance and reduce deficiencies. The end result is ‘Customer Evident’ quality improvements driving increased sales force confidence and overall growth – resulting in more investment and jobs in the Roanoke Valley.”

– Wesley Reid, Director of Operations, MARVIN, Roanoke, Va.

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